On it´s quest for the perfect cocktail, Tequila Patrón is calling upon the bartenders of the world to find the perfect margarita.

This project shows the 7 finalists of a worldwide competition and takes you up close and personal with the mixologists that created this 7 unique margaritas, giving you the opportunity to meet the creators and vote for the creations.

This project was a full commercial campaign shoot, with an international crew, shot completely at location at the Tequila Patrón Hacienda, in Atotonilco.

Both the video as well as the still photography for the campaign was produced at the same time, in a 4 day shoot.

Video was shot in red cameras, at 4K resolution, in various frame rates, and all the sets were fully lit  (with a 3.5 ton grip and lighting truck: HMI, Tungsten, fluorescent and LED, as well as Overheads and light control textiles)

This was a super fun project! Collaborating with people from the east and west cost of the USA, as well as Texas, Mexico, and mixologists from all over the world, gave the project a unique feeling.